01
Who it's for
For CEOs & Founders
You set the strategy. This shows you how to make sure it reaches the people delivering it, so you stop losing quarters to slow, invisible drift.
For COOs
You own execution. Get a repeatable system for cascading strategy into goals across every team, plus the early-warning signals to see slippage before it hits the numbers.
For CFOs
Missed targets are expensive. See how tighter goal alignment protects the forecast and turns strategy into predictable, on-track delivery.
For Heads of Operations
Turn a top-level plan into clear, owned goals at every layer, without weeks of workshops or a stack of spreadsheets.
For General Managers
Get every team pulling in the same direction, with a simple rhythm that keeps goals alive between quarters.
For 50 to 500 employees
Big enough that strategy gets lost on the way down, small enough to fix it fast. This method is built for exactly your size.
CEOs & Founders
COOs
CFOs
Heads of Operations
General Managers
50 to 500 employees
02
The agenda
To start
Why strategy slips on the way down
The real cost of a plan that gets diluted before it reaches the people doing the work.
Then
The one-week cascade
The full path from company strategy to goals for everyone, then into the detail.
The core
Cascading into team & individual goals
A worked example, taking one priority all the way down through every layer.
Make it stick
The rhythm that keeps it on track
The check-in structure and early-warning signals that keep goals alive.
To close
Live Q&A
Bring your questions for Andrew and the guest speaker.
Register now
Thu 10 Sep
11:00 BST
Can't make it live? Register anyway and we'll send the recording.
Your hosts

Andrew Heath
Founder & CEO, RoleKick

Ryan James
Founder & CEO, Rocket SaaS
Hosted on
Microsoft Teams
03
Sound familiar?
Everyone's busy, targets still slip
Results swing team to team
Bad news arrives late
04
Before you register
Every quarter you wait is another one that can quietly slip away.
Thursday 10 September
11:00 BST
45 minutes

